PSG and Man United may seek Marina Granovskaia Chelsea’s business model in the hunt for European glory – Anita Abayomi
Over the past ten years, no other club in Europe has made as much money as Chelsea from selling their players. Chelsea also have one of the lowest net spend among their European rivals.
Let it sink in.
Complaints from Chelsea fans have been deafening. There are cries for Marina Granovskaia’s business model to be abandoned and abandon the conventional way we do our business.
The uproar is unsurprisingly unwarranted. It hasn’t all been so bad despite not having the most luxurious transfer windows until 2021 under Granovskaia’s reign.
We are still ahead of our rivals in some respects, not only on net spend, but also on trophies. That in itself should be celebrated and hailed as a miraculous effort by the Chelsea manager.
According to a new study published by the Football Observatory, Chelsea have changed £1 billion to sell on their players since 2012. Highest in Europe. having passed £1.4 billion in the same period, they now have a net expense of £346.9m. They were significantly lower than their Premier League rivals Manchester United, Manchester City and Arsenal.
It’s not a bonus for Chelsea to see on the pitch, but finances are just as necessary off the pitch. I used to believe that teams like Barcelona were financially untouchable. I grew up with them having the best players with the highest salaries, and no one batted an eyelid. Now they have financial problems and find themselves in a predicament where the “sell to buy” business model is no longer an option. It is a necessity.
Nine teams have much higher net spend than Chelsea and haven’t won as many European trophies as the Blues in the last ten years. This includes Barcelona, Juventus, PSG, Man United, Arsenal and Man City.
Marina Granovskaia is the mastermind behind keeping Chelsea’s spending to a minimum. Would I have liked Chelsea to spend hundreds of millions on big-name players around the world? Yes. I would also have liked the Blues to break the bank of Erling Haaland during the last summer transfer window.
It’s easy to sit here as a fan and wonder what might have been if we had just spent more money. We have just spent over £300m on a new attack in the past two years. Many argue that the group of players chosen was not ideal. They will say that Timo Werner and Hakim Ziyech were mistakes that should have been better thought out, and we should be looking to spend more money replacing them.
Well, at least we have our Champions League trophy.
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The business model works! The ‘Iron Lady’ may not be everyone’s cup of tea, but the net spend and club success that goes with it speaks volumes.
Of course, I would have liked Granovskaia to display the riches of Roman Abramovich and do everything for players like Virgil Van Dijk in 2017. However, we are doing just fine without them.
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